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Frequent Download guest Betsy Bird, along with authors Eoin Colfer, Shannon and Dean Hale, join Justin to talk about BookExpo America, how important the BEA conference is to the writing community, how YA novels are moving the industry, writing for MARVEL, balancing writing original material and writing for well known characters, picking the best medium for the story, writing for teenagers and trying to relate to a young audience, finding the combination between business and art and how a really good idea keeps generating more.

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