ABC News Correspondent Mark Remillard: The North Face and a breach of public trust

Justin Kaufmann

In this Monday, Aug. 13, 2018, a person walks by The North Face store in New York. (AP Photo/Ted Shaffrey)

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

ABC News Correspondent Mark Remillard joins Justin Kaufmann to describe how The North Face got itself in trouble with a creative marketing scheme. And, Mark describes Wikipedia’s own comparison of the ploy by The North Face’s ad agency.

The Mincing Rascals

More The Mincing Rascals

The John Williams Show
Weekdays 9 a.m. - noon JohnWilliams

Focusing on current events, John discusses the news of the day, sports, television programs, movies, and books with a thoughtful perspective and quirky sense of humor. Inquisitive and curious by nature, he asks what listeners want to know and his guests never get a pass on the tough questions. (Click for more.)