Aaron Horowitz is emerging as the prince of a new toymaker class. He and his Rhode Island start-up Sproutel created the play-based innovation Jerry the Bear (for children with diabetes), the wildly successful My Special Duck (for kids with cancer), and the brand new Purrble, a helpful parental tool in these suddenly stressful times.
He joins John Landecker to share his philosophy of fun and how he’s changing the future of children’s toys.
