Getting to Yes, And… | Michael Brito, Participant Marketing

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Michael Brito (Courtesy: Marilyn Cox/Second City Works)

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Kelly meets Michael Brito, a digital strategist whose new book Participation Marketing: Unleashing Employees To Participate & Become Brand Storytellers makes the case for engaging your most powerful marketing tool: your own employees.

Second City Works presents "Getting to Yes, And"
SecondCityWorks

“Getting to Yes, And” features interviews with visionaries, authors and leaders who operate at the intersection of creativity and commerce. (Click for more.)
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