As Blackhawks fans patiently wait for the home opener and Bulls fans get ready for the season to start, the United Center is gearing up with new food, drinks and even a special new bar that will open in December!
Michael Piff from the Chicago’s Very Own Eats podcast joined Blackhawks pre and postgame host Joe Brand and WGN Radio news director Ryan Burrow with other members of the Chicago media to preview new food and beverage features at the United Center. Blackhawks CEO Danny Wirtz met with everyone to announce the debut of “Rocky’s Bar”, a unique and inviting experience that honors his late father and Chicago Blackhawks Chairman, W. Rockwell “Rocky” Wirtz. Set to open in December, Rocky’s Bar will be located outside his favorite place to watch games, Section 119. As the the Blackhawks announced, “Rocky’s Bar is an opportunity to raise a glass and be a part of the ongoing celebration of a man whose smile filled rooms and whose care for people made everyone feel special.” Below are renderings of what Rocky’s Bar will look like, and what fans can look forward to when they visit.
Blackhawks CEO Danny Wirtz announces the debut of Rocky’s Bar 
Coming soon, Rocky’s Bar 
A rendering of the inside of Rocky’s Bar 
A rendering of the outside of Rocky’s Bar 
The menu at Rocky’s Bar 
Light appetizers to enjoy at Rocky’s Bar 
Plan on raising one of these glasses to Rocky when you go to Rocky’s Bar
Photos by Michael Piff / WGN Radio
The 2023-24 United Center preview also included a showcase of the 4-Star Markets on the 300 level, the new “Bull & Goose” Craft Beer, amazing food offerings at Queenie’s, and more to look forward to trying around the stadium.
The new 4-Star Markets… 
…which can be found on the 300 level 
with Amazon’s Just Walk Out Technology 
With beverages 
including the Blackhawks and Bulls Goose Island craft beers 
snacks for every craving 
grab-n-go hot dogs 
and Giordano’s pizza 
Ryan Burrow and Joe Brand, cheersing with their Bulls and Hawks Goose Island brews 
The Blackhawks Pale Ale is back this year, with 16 oz cans only available at the United Center 
The new Bull & Goose from Goose Island, a light and crisp “Westside Ale” with a 4.8 ABV 
The Goose Island Pub on the United Center 100-level 
Exactly where you need to go to enjoy Chicago Beer 
Chicago media gather round to try the Blackhawks Pale Ale and Bull & Goose Craft Beer 
Meanwhile, at Queenie’s Supper Club 
Herb Crusted Prime Rib 
ALL THE STEAKS AND MEATS ON DISPLAY 
Tomahawk Pork Chop 
10 oz center cut filet mignon 
Skirt steak and fries 
mmm parm fries 
scallops 
Just some good ol’ steak and potatoes 
Blackened Salmon 
Char-grilled half chicken 
The UC Signature Prim Rib Onion Roll 
Chicago Stadium Club Smashburger 
Ketel One Burger 
Queenie’s double white cheddar burger 
chicken street tacos 
tenderloin tip strip tacos 
Chili Chorizo dip 
Smoked chicken wings with buffalo sauce… 
or dry rub! 
Honey Butter Fried Chicken (one of Michael Piff’s favorites)
Photos by Michael Piff
If you go to the United Center for a Bulls or Blackhawks game, take a photo and let Kevin Powell and Michael Piff know what you think on Twitter at @KPowell720 and @Mike_Piff03. Stay updated on all things Chicago food by subscribing to Chicago’s Very Own Eats on Apple Podcasts or Spotify. All episodes are available on the Chicago’s Very Own Eats podcast page at WGNRadio.com.
