‘Social media is an integral part of what you do every day’: Social media strategist Scott Kleinberg on social media for business

Bob Sirott

FILE – In this April 23, 2021 file photo, The Facebook app is shown on a smart phone in Surfside, Fla. Facebook has removed hundreds of accounts linked to a disinformation network operating out of Russia that sought to smear COVID-19 vaccines made by Pfizer and AstraZeneca. The company said Tuesday, Aug. 10 that it has banned the advertising firm behind the campaign, which had offered to pay social media influencers in Europe if they posted their misleading content.(AP Photo/Wilfredo Lee)

Lisa Dent, filling in for Bob Sirott, is joined by social media strategist Scott Kleinberg who talks to us about social media health, using social media successfully, social media misinformation on topics including coronavirus and vaccines, and how the algorithms work for and against you.

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Bob Sirott
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Bob Sirott's acclaimed broadcasting career has spanned nearly five decades and has included stints at WMAQ, WBBM-FM, WLS, WGN and various television stations. (Click for more.)