The Opening Bell 7/15/19: The Strategy You Need To Shop Amazon’s 48 Hour Prime Day Sale


(AP Photo/Lynne Sladky, File)

The annual Amazon Prime Day sale is underway and it has been extended to 48 hours of deals online. Ben Frumin (Editor-in-Chief at explained to Steve Grzanich that planning out what you really want/need is the best way to start shopping and avoid getting lost in the sales clutter. Matthew Kurtzman (CEO of Back 2 School Illinois) is preparing schools and teachers for the upcoming academic year by explaining how he is giving away free school supplies to an entire school for an entire year.


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