New York Times “The Follower Factory” Curator Nick Confessore: “These platforms are black boxes, and Twitter is the least opaque”

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Clay Aiken attends the Lower Eastside Girls Club Spring Benefit at the Bowery Hotel on Wednesday, May 20, 2015, in New York. (Photo by Andy Kropa/Invision/AP)

New York Times Political Correspondent Nick Confessore joins John to describe how a social media bot’s sponsored followers accumulate, and what he and his co-writers found, while curating “The Follower Factory.” He explains the value of fake accounts like these, including the time Clay Aiken bought the 5,000 retweets of his Volvo complaint.